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Privacy Policy

Privacy Policy - The Basics

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Deconstruction Academy (Birch Group)
Last Updated: 2/2026
 

1. Introduction

Deconstruction Academy, a program of Birch Group (“we,” “our,” or “us”), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, register for programs, or interact with our services.
 

2. Information We Collect

A. Personal Information

We may collect personal information that you voluntarily provide, including:

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Organization or employer (if applicable)

  • Payment information (processed through secure third-party providers)
     

B. Program & Registration Information

When enrolling in courses or programs, we may collect:

  • Age or date of birth (for eligibility)

  • Emergency contact information

  • Certification or training history

  • Signed waivers and agreements
     

C. Automatically Collected Information

When you visit our website, we may collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited and time spent on site

This information helps us improve user experience and website performance.
 

3. How We Use Your Information

We use your information to:

  • Process registrations and program enrollment

  • Communicate about courses, certifications, and events

  • Provide updates, newsletters, and marketing (with your consent)

  • Improve our website, programs, and services

  • Maintain safety and compliance in training environments
     

4. Sharing of Information

We do not sell your personal information.

We may share information with:

  • Trusted service providers (payment processors, email platforms)

  • Partner organizations (for certifications or CE credits, when applicable)

  • Government or regulatory agencies, if required by law

All third parties are required to protect your information.
 

5. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

  • Enhance user experience

  • Analyze website traffic

  • Improve functionality

You may disable cookies through your browser settings.
 

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.
 

7. Your Rights & Choices

You have the right to:

  • Request access to your personal information

  • Request corrections or updates

  • Opt out of marketing communications at any time

To make a request, please contact us using the information below.
 

8. Children’s Privacy

We take the privacy of children seriously. For programs involving minors (such as the Y.E.S. Program), personal information is collected only with parental or guardian consent and used solely for program participation and safety.
 

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites.
 

10. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a r
evised “Last Updated” date.
 

11. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact:

Deconstruction Academy (Birch Group)

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